Growth & Performance Hub

Data-Driven Performance Marketing

Scaling e-commerce and high-ticket service brands through systematic Meta ad media buying, server-side tracking infrastructure, direct response copy, and high-converting funnel architectures.

Meta + Google
Core Platforms
CAPI / sGTM
Tracking Focus
ROAS / CPA
Primary KPIs
Full Funnel
Ads → Conversion
📈

Meta & Multi-Channel Media Buying

Data-driven ad management focusing on ROAS, CAC, and MER metrics. Systematic CBO/ABO allocation, dynamic ad testing, and audience scaling frameworks.

  • ABO/CBO Scaling & Bid Optimization
  • Dynamic Creative Strategy (DCA)
  • Custom Retargeting & LAL Pipelines
Meta Ads TikTok Ads Google Ads

Server-Side Tracking & Meta CAPI

Eliminate iOS ad-blocker tracking loss. Custom server-side Google Tag Manager (sGTM) containers and Cloudflare Workers to improve conversion signal quality.

  • Meta Conversions API (CAPI) Setup
  • GA4 Server Stream Integration
  • First-Party Cookie Lifetime Extension
sGTM Cloudflare EMQ Focus
💳

Conversion Rate Optimization (CRO)

Data-informed sales funnel transformation. Utilizing Microsoft Clarity heatmaps and session recordings to remove purchase friction and double conversion rates.

  • A/B Split Testing & Heatmaps
  • Checkout Friction Elimination
  • WooCommerce / Landing Page Speed Up
Clarity A/B Testing Funnel Optimization
📝

Direct Response Copywriting

Persuasive, psychology-backed ad copy and sales pages designed to hook attention, stop the scroll, and maximize immediate purchase conversions.

  • High-Hook Meta Video & Image Scripts
  • Long-Form Landing Page Sales Letters
  • Angle Iteration & Creative Matrix
Ad Copy Sales Letters Hook Scripts
📱

WhatsApp Marketing & Pulse Automation

Automate customer retention and abandoned cart recovery with high-converting WhatsApp Cloud API sequences and automated nurture campaigns.

  • Automated Cart Recovery Sequences
  • Broadcasting & Tagged Segmentation
  • Pulse (WAPI) Direct Webhook Sync
Pulse WAPI WhatsApp API Automation
📊

Growth Analytics & MER Auditing

Comprehensive growth auditing to analyze Marketing Efficiency Ratio (MER), Customer Acquisition Cost (CAC), and Lifetime Value (LTV) for maximum profitability.

  • Full-Funnel Profitability Audit
  • Attribution & Multi-Touch Metrics
  • Ad Spend Allocation Strategy
MER Audit LTV Scaling Attribution

Ready to Scale Your Performance Marketing?

Book a direct 1-on-1 strategy call with Mizanul Islam to audit your Meta ad account, tracking setup, or sales funnels.

Book Strategy Call