Learning Notes

Growth Systems & Learning Journal

Notes from real projects — Meta Ads, CAPI tracking, WhatsApp automation, and CRO. Every post includes real screenshots from the work.

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Featured · Learning Journal

Why I Built This Website from Scratch (Instead of Using WordPress)

Sep 28, 2026 · 7 min read

Building this site from scratch taught me more about technical SEO, schema markup, and growth infrastructure than any course could. Here is what I learned — with actual code screenshots.

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Zaraz events analytics dashboard
Tracking

How I Set Up Complete Analytics on a Custom Static Site

Sep 21, 2026 · 10 min read

After 2 days of debugging, I finally got server-side tracking working with GTM + GA4 + Cloudflare Zaraz.

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Cloudflare WhatsApp webhook worker
WhatsApp API

Building High-Throughput WhatsApp Automation with Cloud API

Sep 14, 2026 · 8 min read

How to design non-blocking WhatsApp automation pipelines that survive rate limits and high traffic.

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Stanford Code in Place certificate — Python for marketers
Learning Journal

What I Learned from Stanford's Code in Place (Python for Marketers)

Sep 07, 2026 · 6 min read

Code in Place is a free Stanford program that teaches Python fundamentals. Here is why every marketer should learn to code.

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Meta CAPI setup — Events Manager showing browser and server events
Tracking

Meta CAPI Setup: Stop Losing iOS Conversions

Aug 31, 2026 · 6 min read

Server-side Conversions API (CAPI) recovers signals lost to iOS privacy and ad blockers.

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CRO checklist for landing pages — Clarity heatmap and audit
CRO

A Simple CRO Checklist for Landing Pages

Aug 24, 2026 · 5 min read

Five checks that often lift conversion rate without a full redesign — clarity, speed, proof, friction, and mobile.

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Meta Ads ABO to CBO campaign structure — scalable ROAS framework
Media Buying

How I Structure Meta Ads for Scalable ROAS

Aug 17, 2026 · 7 min read

A practical ABO to CBO framework for testing creatives, finding winners, and scaling without burning budget.

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